Current：Home > InvestBarbie craze extends to summer grilling with Heinz Classic "Barbiecue" Sauce -ProgressCapital
Barbie craze extends to summer grilling with Heinz Classic "Barbiecue" Sauce
View
Date：2025-04-16 04:21:18
Taking a cue from its blockbuster brand, Mattel is partnering with Kraft Heinz Co. to create "Barbiecue" sauce.
Colored Barbie pink, the condiment is being offered by Kraft in the United Kingdom, beginning with a limited-edition sale of 5,000 bottles online starting today. The online promotion will be followed by a nationwide run at Tesco supermarkets later in the week and then via a UK delivery service in the middle of May, the food producer and Mattel announced on Monday.
Bottles of the sauce, which gets its pink hue from beetroot extract, will be available across Spain on April 25.
Heinz alluded to the condiment in an Instagram post in August, pairing a bottle of the Barbiecue sauce with Tomato "Kenchup," and asking if the company should "make this dream team a reality."
View this post on InstagramA post shared by Heinz UK (@heinz_uk)
Barbie-themed products have been in heavy demand since the "Barbie" film's release in July 2023.
Kate GibsonKate Gibson is a reporter for CBS MoneyWatch in New York.
veryGood！ (57)
Related
- Breaking debut in Olympics raises question: Are breakers artists or athletes?
- Trip to Normandy gives Olympic wrestler new perspective on what great-grandfather endured
- One church, two astronauts. How a Texas congregation is supporting its members on the space station
- Belgian triathlete gets sick after competing in Seine river
- Shilo Sanders' bankruptcy case reaches 'impasse' over NIL information for CU star
- Trip to Normandy gives Olympic wrestler new perspective on what great-grandfather endured
- Georgia tops preseason USA Today Coaches Poll; Ohio State picked second
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Whodunit? (Freestyle)
- Tropical rains flood homes in an inland Georgia neighborhood for the second time since 2016
- 11 MLB hot takes with baseball entering dog days of summer
Ranking
- Golf's No. 1 Nelly Korda looking to regain her form – and her spot on the Olympic podium
- Àngela Aguilar, Christian Nodal are married: Revisit their relationship
- Josh Hall addresses 'a divorce I did not ask for' from HGTV's Christina Hall
- Hurricane Debby to bring heavy rains and catastropic flooding to Florida, Georgia and S. Carolina
- Paris Olympics live updates: Quincy Hall wins 400m thriller; USA women's hoops in action
- Robert F. Kennedy in NY court as he fights ballot-access suit claiming he doesn’t live in the state
- Recovering from a sprained ankle? Here’s how long it’ll take to heal.
- Martin Scorsese’s Daughter Francesca Scorsese Details Her Mom’s Battle with Parkinson’s Disease
Recommendation
Jury finds man guilty of sending 17-year-old son to rob and kill rapper PnB Rock
'House of the Dragon' Season 2 finale is a big anticlimax: Recap
Powerball winning numbers for August 3 drawing: Jackpot rises to $171 million
Recovering from a sprained ankle? Here’s how long it’ll take to heal.
Where will Elmo go? HBO moves away from 'Sesame Street'
How often should I take my dog to the vet? Advice from an expert
Social media bans could deny teenagers mental health help
Louisiana mayor who recently resigned now faces child sex crime charges